Case Study Urban Classics

One of the best fashion brands, Urban Classics is famous for its attractive and modern clothing. The brand wanted to make the most of its e-commerce capabilities. This is because of its rapidly growing online visibility. They require effective growth methods. This enhances customer experience and establishes a smooth purchasing experience. They improve the functionality and performance of your website. This helps them to remain competitive in the fashion industry. 

The goal of this brand was to successfully raise the involvement of customers. It was important that their Shopify store should be optimized. These brands look for professional solutions to carry out brand advancements. Their expansion is affected by the competition in the market. It requires visibility and increased sales. To solve this crescentic digital offer customized Shopify strategies.

Industry:

Ecommerce

Country:

Netherlands

Technologies:

Shopify | HTML | CSS | JS

Time Duration

On going

Services Used

Shopify Web Development

Boost your Brand Urban Classics By Crescentic Digital’s Shopify Success

Due to poor SEO strategies, Urban Classics face challenges in generating organic traffic. Their website faces trouble in drawing users. This reduces sales and brand awareness of your website. Growth was further reduced by low conversion rates. This is because many buyers left their carts empty before making purchases. The problem got worse by poorly optimized product pages that lacked SEO-friendly structures. It also lacks excellent products and attractive descriptions. This makes it challenging to compete with other fashion brands and stand out in the market. 

 

The difficult checkout process was another important challenge. This results in high cart abandonment rates. This brand faced missed sales chances due to transactional friction experienced by customers. It also faces strong competition from other fashion brands that are greatly optimized. Urban Classics needed a strategy to boost conversions and optimize the client’s experience. They also need to increase SEO in order to overcome these challenges.

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Solutions Offered by Crescentic Digital

To solve these challenges, Crescentic Digital put in place a customized Shopify plan. This includes:

01

Advanced SEO Optimization

We raise search engine rankings of Urban Classics by carrying out great keyword research. Visibility is improved by structured data, product tags and meta descriptions. We put in place a complete content plan to drive organic traffic of your brand. This helps Urban Classics to attract more customers and enhance brand awareness.

02

Competitor Analysis

We looked at competitor strategies to find missed opportunities. Urban Classics are able to take advantage of these strategies. Our team uses unique selling propositions and pricing strategies. This helps in setting your brand apart from rivals. We also use strategic store positioning to draw in more clients to your brand.

03

Conversion Rate Optimization

The user experience and friction rate of Urban Classics were improved. We do this by optimizing and simplifying the checkout process. Our team incorporates many things to this brand as trust signals. This includes safe payment badges, customer feedback and easy-to-follow return policy. We also perform A/B testing to find the best design. This improved CTA locations and raised conversion rates.

04

Shopify Store Customization

We increase customer engagement by creating an attractive and responsive Shopify store. We use high-resolution photos and attractive layouts. This helps in optimizing the descriptions of your products. Our team combined cross-selling and upselling strategies to optimize the order value. This prompted clients to investigate more goods and raise overall sales and profits.

Conclusion

Urban Classics saw great results from Crescentic Digital’s strategic activities. This includes effective SEO and CRO strategies that increased sales by 60%. We simplify the checkout process, decrease cart abandonment and enhance experience. Our team also increases organic traffic by optimizing product pages and content marketing. 

 

Urban Classics beat rivals in online exposure and sales performance. This is achieved by improving user experience and optimizing competitive positioning. We change their online presence through SEO, Shopify customization and CRO. This enables them to achieve growth goals. To get ecommerce success and improve Shopify stores, collaborate with Crescentic Digital.